How A Fake Rolex Would Look Like

A replica will not only look shabby on your wrist, it will also show your dim-wittedness over your purchase.

1/ Clear Caseback - It is the easiest way to recognize a counterfeit, Rolex has never been making a watch with a "skeleton caseback" in his history.

2/ Engraved Caseback - Again, Rolex does not engrave the caseback with logos, hallmarks, or designs (as shown in the example above). Genuine Rolex models will have a "smooth" caseback, and are free of these engravings.

The rare exceptions to this are ladies' models (prior to the mid 1990's) which had "Original Rolex Design" or a similar variation engraved on the caseback in an arc fashion. Another exception is on the Sea-Dweller case backs which will have "ROLEX OYSTER ORIGINAL GAS ESCAPE VALVE" engraved around the outside of the caseback in an arc fashion.

3/ Cyclops Magnification Bubble – The crystal on authentic Rolex watches features a “Cyclops bubble” that offers 2.5 times magnification of the date. On fake Rolex watches, this bubble is often off-center or made of glass, and usually approaches only 1.5 times the magnification.

4/ Micro-etched Crystal - Since 2002, Rolex marks his coronet symbol into the crystal (just below the 6 o’clock position). Though it is difficult to see with naked eyes, but it can be identified under magnification. The detail is so precised that the logo cannot be replicated accurately by the counterfeits.

You will notice that the fake etching is "similar" to that in the genuine example,
the biggest difference being that the "balls" on the tips of the fake are so small.

More case studies =>

What Does CH Stand For?

Switzerland is actually also known as "Confoederatio Helvetica" in Latin. "Confoederatio" stands for "confederation", "Helvetica" derives from the Latin word "Helvetier", the name of the people who lived in the area which became later Switzerland. Therefore the abbreviation "CH" is picked under the ISO country code system.

Wine - Rosé


She is refreshing, naive, and simple.
The pinky fresh looks make most things happened.

Things never come subtle.
Blunt and direct are the strengths.

She is sign of romance, but it comes and it goes like thunders.

It is excellent when she is young.

Rosé is neither purely Red nor purely White. Technically, it is an "unfinished red wine". However, it possesses the refreshing qualities of White, and some characteristics of Red. The color is ranged from a pale orange to a vivid near-purple.

There are three major ways of making Rosé.
1/ Red-skinned grapes are crushed and the skins are remained in contact with the juice for a short period. The grapes are then pressed. As soon as the desired color has been attained during fermentation, the skins are being removed rather than left in contact throughout the rest of fermentation.

2/ The second way is known as saignee, or bleeding (it is used when winemaker intends to make Rosé with a more intensed color). After the color is satisfied during the initial fermentation, certain amount of juice is taken out. This certain amount of juice is then fermentated separately and become Rosé.

3/ The third method is simply adding of red wine to a white to impart color. However, it is discouraged in most wine growing regions, except for Rosé de Champagne. Even in Champagne many producers do not use this method.

The British Masters

The British Masters SA is a private Anglo-Swiss owned firm founded in 1995 by a Swiss watchmaking engineer Eric Loth in the Neuchatel canton, Switzerland.

The British Masters continue to write the history of two legendary watchmaking names: Graham and Arnold & Son.

As the only conceptual heir to the great watch making dynasties of the United Kingdom, the Graham brand vouches for a mission which requires a lot more than cool composure to perpetuate the extraordinary ingenuity of the British master inventor.

Arnold & Sons
Since 1764 every great British maritime expedition had an Arnold & Son timekeeper on board. It is a tradition that Arnold & Son maritime clocks accompanied the most famous of British explorers - Sir John Franklin, Captain Phipps, Sir Ernest Shackelton and the Legendary Captain Cook.


Amongst vintage watch collectors, one may regard "LeCoultre" as watches made by Jaeger-LeCoultre, where they were only cased, timed and marketed for the Americans to avoid high tariffs of the time upon imported watches.

In fact, the "LeCoultre" was made by Longines-Wittnauer between 1935-1985, and JLC movements were used. However, cases were supplied by Longines-Wittnauer's suppliers.

(Though it is not a real JLC, yet it looks great)

As quoted, "Most LeCoultre brand watches were manufactured by a U.S. company called Longines & Wittnauer. This company purchased movements from our company and manufactured their own watches with the brand name "LeCoultre" between 1935-1985. This company is no longer in business in the U.S. and they did not maintain any archived records that we are aware of. This company was not a part of our firm and did not have any legal connection to our company. We were their supplier for movements."

Therefore, "LeCoultre" was not an affiliation of Jaeger-LeCoultre.

Tiffany & Co.

New York, Dec 2
An interesting move had been made by Tiffany & Co.

Currently, Tiffany produces their own classic watches under their brand. Now, they had announced an alliance with the Swiss holding Swatch Group for the development, production and worldwide distribution of them.

Atlas® Quartz Resonator, in stainless steel with a white dial, USD 3,000

The head of the American jeweler, Michel Kovalsky said Tiffany watches, manufactured and promoted by Swatch Group, will take a more powerful stand in the world market. He said the association agreement is a "historic event" for both companies.

With only a year of negotiations, the agreement will last for 20 years (with an option to extend the deal for another 10 years). Swatch will incorporate a new watch-making company under the name of Tiffany in Switzerland, and the trademarks of Tiffany will be used.

source: reuters


Of all mechanisms invented by watch-makers over the centuries, tourbillon is considered to be the most challenging watch mechanism that even made. Technically, it is not a true complication and it is not required for a highly accurate timepiece. Connoisseurs do value for its engineering and design principles behind.

(The fineness of the tourbillon cage makes its execution very difficult. This cage is the work of one of the three great cage manufacturers of the end of last century. Messrs Albert Pellaton, from Le Locle, Roulet and Grether from the Ponts-de-Martel)

Tourbillon is a mechanical clock or watch escapement invented by Abraham-Louis Breguet in 1795. It is designed to counter the effects of gravity and the other perturbing forces which can affect the accuracy of a timepiece.

Jaeger-LeCoultre Gyrotourbillon

The effects of gravity were particularly problematic when pocketwatches were carried in the same pocketed position for most of the day. By mounting a tourbillon in a rotating frame (including the balance wheel, the escapement wheel, and the pallet fork), the effects of gravity will be canceled out (when it is rotated by a 180 degrees). The rate of rotation varies per design, but it has been generally become standardized at one rotation per minute.

(Calibre 1790 in a stainless steel case; to celebrate the 100th anniversary of the historical Geneva boutique, Vacheron Constantin presents a tourbillon in a steel watch case; a limited series of just 10 and available exclusively in Geneva)

Panerai - Ten Years Of Ideas (1997-2007)

Ten years ago, the then Vendôme Luxury Group (now Richemont SA), acquired the branch of Officine Panerai concerned with Watches, Compasses, Depth Gauges and Precision Optical Instruments.

In the 1930s, Officine Panerai was the official supplier of the sophisticated, the high precision devices to the Italian Navy. Amongst the multitude of ideas and instruments realized, a special range of watches was created specifically designed for use in extreme and highly risky conditions.

In 1993, these special and secret military watches have been made available to the general public in limited editions under the original brands Luminor and Mare Nostrum.

However, the true confirmation came exactly ten years ago with the international launch and success of the Officine Panerai brand.

Now, you've a golden chance in discovering the unique history of the brand at Pier 7, Central, Hong Kong
(from 30th Nov - 1st Dec 2007, 10 am - 6 pm)

Zenith, Movado, and Zenith/Movado

Strangely that nothing about the alliance was mentioned in the "History" sections of both Movado or Zenith websites. Movado and Zenith may regard the alliance as a "dark era" in both of their history.

Founded in Le Locle by Georges Favre-Bulle as "Fabrique des Billodes"
1881 Founded in La Chaux-de-Fonds by Achille Ditesheim, initially under the name "A.I. Ditesheim," shortly afterwards, when Ditesheim's brothers Leopold and Isidor joined the company, renamed to "L.A.I. Ditesheim"
1906 After Leopold's twin brother Isaac has joined the company in the early 20th century, it is renamed to "Fabrique Movado, L.-A.-J. Ditesheim & frère" on October 11, 1906. "Movado" is the Esperanto word for "on the move"
The company becomes a stock company under the name "Fabrique des Montres Zenith"
1947 The signature "Museum" dial was given birth by the artist Nathan George Horwitt
1969 The "Mondia-Zenith-Movado" holding is founded.

Zenith's classic El Primero movement, the first integrated automatic chronograph, was born in the same year

1971 The American Zenith Radio Corporation, Chicago, IL, brought the "Zenith/Movado"; the identical name was a pure coincidence
1978 "Zenith/Movado" was bought by Paul Castella's "Dixi" group and came under Swiss ownership again. Condition: The watches must not be sold in the USA
1983 Movado was bought out by Gedalio Grinberg (Concord was being acquired by Gedalio since 1970). Movado's annual turnover was $ 4 million at this time. In 1987, it was $ 60 million!
1996 Gedalio's corporation became officially known as the "Movado Group Inc."
Louis Vuitton Moët Hennessy (LVMH) acquired ZENITH Manufacture. Ebel was also acquired by the LVMH Group in the same year

Ebel was acquired by the Movado Group


Since its founding in 1881 by 19-year old entrepreneur Achille Ditesheim in the village of La Chaux-de-Fonds, Switzerland, Movado has achieved a legacy of design innovation, earning more than 100 patents and 200 international awards for artistry and innovation in watch design and time technology.

The Limited Edition Movado Museum 60 Skeleton Dot

The brand is celebrating the 60th anniversary of the iconic. It was the most famous movement Movado ever created. It was designed by artist Nathan George Horwitt in 1947 and was defined by a single dot at 12 o’clock, which symbolizes the sun at high noon. The dial of this watch reflects a purity of design unrivaled in the history of time-keeping. In 1962, the dial design was registered as a trademark.
  1. A mechanical hand-winding skeletonized ETA caliber 6498-2 movement
  2. 17 jewels
  3. A 60-hour power reserve
  4. The dial is the Black Museum with an opening at 6 o'clock displaying the Movado "M" chevron, straight "parallel" hands and flat dot at 12 o'clock
  5. The case is in 18kt white gold and measures 45mm
  6. Double sapphire crystals and a black alligator strap with an 18kt white gold buckle
  7. Movado is making 60 of these watches Museum dial.
Movado, meaning "always in motion" in the international language of Esperanto, is the hallmark of some of the most famous timepieces ever created:
  1. the 1912 Polyplan, its revolutionary, patented movement constructed on three planes to fit a case curved to follow the wrist...the WWI Soldier's Watch with its elegant, protective grill
  2. the 1927 Ermeto, a capsule-shaped pocket watch wound by the sliding motion of its case
  3. the innovative 1950's Kingmatic series of rotor-driven automatics
  4. the Movado Artist’s Series by luminaries of 20th Century art
  5. the Movado Museum Watch with its legendary dial.
Defined by a single dot at 12 representing the sun at high noon, the Museum Watch dial is regarded as an icon of Modernism. It was designed by Bauhaus-influenced artist Nathan George Horwitt in 1947. When Horwitt's dial was selected for the permanent collection of the Museum of Modern Art, New York, in 1960, it was the first watch dial ever awarded this distinction.

The name "Museum Watch" derives from this recognition.

What's more......

1969 • ZENITH became a member of the MONDIA-ZENITH-MOVADO holding company.

1971 • The American ZENITH RADIO CORPORATION took a majority stake in the MONDIA-ZENITH-MOVADO group.

1978 • ZENITH returned to the hands of Swiss investors, with DIXI, the financial and mechanical constructions group, as major shareholder.

1984 • MOVADO taken over by NORTH AMERICAN WATCH Co

2000 • ZENITH taken over by L.V.M.H group.

World of Seiko

Believe or not. We are immersed in the World of Seiko!

Independent Seiko "Sub-Company"

J. Springs

Seiko Model Line
Grand Seiko
King Seiko
Seiko 5
Spring Drive

Alba Model Line

Seiko Collaborations

Anna Sui

Swiss Watch Export 2006

Exports of finished watches
Finished watches accounted for over 90% of export value, showing sustained growth above the sector's average. At 12.7 thousand million francs, the increase was 11.6%. This was achieved by exporting 24.9 million wristwatches - 500,000 more than in 2005 - for a rise of 2.1%. The number of pieces exported has stabilised around 25 million since 2003, following a drop during the previous ten years.

Mechanical and electronic watches

2006 was a particularly good year for mechanical watches, with their value increasing by 17.0% and their number by 11.6%. Once again, they gained market share, accounting for almost two thirds of the total value for only 15.1% of units sold. Electronic timepieces, however, recorded more modest growth. Their overall value exceeded the 2005 level by 2.5%, while the number of pieces remained more or less stable at +0.5%.



Orient Watch was formally established in July 13th, 1950 in Tokyo. However, the history of Orient Watch really dates back to 1901, when Shogoro Yoshida, the founder of Orient, opened a wholesale watch store in Ueno, Japan. Orient Watch has always focused on mechanical watches, primarily automatic watches with its own in-house automatic movements.

Orient Star, Ref.: WZ0091ER

Orient was once part of the "Big Three" watch companies in Japan along with Citizen and Seiko. In the 70s, when mechanical watch companies faced hardship from the mass introduction of inexpensive quartz watches, Citizen and Seiko took the path of mass producing quartz watches, Orient stuck with what it did best, making mechanical watches. Today, Seiko owns a controlling stake (52%) in Orient.

Orient, however, continues to make its own mechanical movements. Unlike Citizen, Orient does not sell their movements for OEM production. For its quartz models, it uses Seiko's quartz movements.

What sets Orient apart from other watch companies is really the fact that Orient has always been focusing on making its mechanical movements better and more reliable. It is unusual today to find a watch company that makes its own movement selling watches at prices offered by Orient.

Most of the watch companies that do make in-house movements are big name specialized watch companies such as Patek Philippe whose watches ranges from tens of thousands of dollars to hundreds of thousands of dollars.

To find a specialized watch company that uses in-house movements selling its watches at prices that are affordable to most people is truly refreshing.

As of 2006, Orient Watch has the largest Japanese mechanical movement production exceeding Seiko's and Citizens combined production figures. Through large scale production, the value offered by their watches are considered one of the best in the industry. Orient Star and Orient Star Royal are the middle and high-end brands, with the Royal Orient being their flagship line.

My First Orient Watch, Ref.: TH EM6A AOO

Dimensions - Case Diameter ( 39 mm
Lug to Lug: 45
Height: 13
Lug Width: 20
Bracelet Tapered: 20mm
Weight: 100 gram
Max Wrist Size: 7.5"
Crown Type: Not Screw Down
Crystal Material: Mineral (Dome shape)
Water Resistance: 50m
Specialties: Titanium, Solid Links, Big Date Window at 6
Richemont announced the Group has concluded an agreement with the well-known Geneva watch company, Manufacture Roger Dubuis SA.

The transaction involved the purchase of the production facility of Roger Dubuis. The facility currently manufactures movement kits for Roger Dubuis’ Poinçon de Genève watch movements, which Richemont will continue to supply to Manufacture Roger Dubuis SA, under the terms of a long-term agreement.

Manufacture Roger Dubuis SA, which was founded in 1995 and is managed by Mr Carlos Dias, will continue to operate as an independent manufacturer and distributor under the ‘Roger Dubuis’ brand. In addition to the supply agreement, Richemont will distribute Roger Dubuis watches in some key markets, including the USA and the Middle East.

In order to cope with the increased demand of components for high end watch movements, not only for Roger Dubuis but also for Richemont’s own Maisons, the Group hopes, over time, to extend the production capacity at the Meyrin facility in Geneva. Some 200 employees will be transferred to the Group and the number is expected to grow, as the business develops.

Source: Richemont

Yachtstyle Presents

Simple Watch. Simple?

Even the simplest mechanical wrist watch is comprised of a surprising number of parts, and none of the part are superfluous. I think it would be interesting to have a look on the inventory of the parts in a simple, but high-graded wrist watch.

The AP calibre 2120 is a 28 millimeter round, and 2.45 millimeter thick automatic winding movement with hours and minutes display. It utilizes 36 jewels, and runs at 19,800 beats per hour.

The parts comprising the watch are (1) the winding rotor; (2) rotor retention clip; (3) rotor bearing; (4) rotor bearing retention ring; (5) rotor support ring; (6, 7, 8, 9) rotor rim screws; (10) 21K rotor rim; (11) mainspring barrel bridge; (12) barrel bushing; (13) ball-bearing winding transfer gear outer race; (14) ball-bearing winding transfer gear inner race; (15) retention screw; (16) ball bearings (O.K. there are six!); (17) switching rocker upper jewel; (18) barrel click upper jewel; (19) reduction wheel upper jewel; (20) hand wind-disconnect wheel upper jewel... ...

In fact, the whole calibre consists of 169 parts in total.
Simple Watch. Simple? For full illustration, please take a look at the original article by Walt Odets

Piaget - Magic Hour

18-carat white gold ladies' watch
Piaget 56P quartz movement
36 brilliant-cut diamonds (approx 1.1 ct)
18-carat white gold pin buckle on black satin strap
Ref.G0A32099, 16,800.00 €

Sheer spells of magic has been casted onto this timepiece. She can be dress herself into three different looks perfectly.

With a gentle touch, the oval swivel of the Magic Hour will dress herself up from a homely horizontal look into a forty-five degree outgoing naughty look. With another gentle touch, she will further dress herself up from the naughty look into a vertical full radiant party look.

The clever game of the transformations imbues Magic Hour with charms, surprises, and create a mystery of the world.

To Discover A Darling & Innovating Ladies Watch

Piaget - Altiplano

Simple, classic, but elegant, Altiplano displays the wonderful craftsmanship of Piaget.

A 2.1 mm thick, hand-wound 430P calibre is housed in an ultra-thin 18K white gold 38mm round model case, and it could be powered up to over 40 hours of reserve.

Piaget Altiplano - Ref.: G0A29113, 8,750.00 €

Altiplano illustrates the exquisite blend of tradition, daring, and eternity.

Simple, Complicated, Grand Complication

A watch is said to be "simple" when it indicates hours, minutes and seconds. Following this definition, a watch equipped with an automatic mechanical movement, indicating only these functions, would also be considered as a "simple" watch.

Piaget Altiplano - Ref.: G0A29113, 8,750.00 €

The same definition applies for a very precise chronometer which indicates the time with a very high degree of accuracy, even though this particular timepiece has been subjected to a series of very stringent tests by the Chronometric Observatory or another official chronometric testing facility.

While sometimes people confuse a chronometer and a chronograph, these two timekeepers are not at all the same. Here are the definitions.

Chronometer - A watch which has its own "movement" undergone a series of precision tests in an official institute. The requirements are very severe, e.g. a few seconds per day in the most unfavourable temperature conditions and positions that are ordinarily encountered. If the watch "movement" has passed these tests, it will be awarded with an official certificate verifying its ability to maintain accurate time in various positions. The definition of a chronometer was formulated by Contrôle Officiel Suisse des Chronomètres in 1951.

Chronograph - A watch or any apparatus with two independent time systems: one indicates the time of day, and the other measures brief intervals of time. Counters registering seconds, minutes and hours can be started and stopped as desired. It is therefore possible to measure the exact duration of a phenomenon. The term chronograph is often confused with the similar but very different term, 'chronometer'. Chronographs generally have a start/stop pusher and reset pusher. One touch of the start/stop pusher activates the (usually) separate chronograph hand. A second touch of the start/stop pusher stops the chronograph. Many chronographs usually measure durations as long as 12 hours, 29 minutes and 59 seconds.

A watch is said to be "complicated" when it indicates functions in addition to the time. These may include optical readings using hands or windows, or they may be acoustical in nature, using chimes or bells.

In 1993, IWC celebrated its 125th anniversary of innovative watch making in Schaffhausen Switzerland with the release of one of the world's most complicated wristwatch: the "IL Destriero Scafusia". "Il Destriero Scafusia" ref. 1868 from 1993 is a wrist watch with 21 complications using 750 individual parts. Its perpetual calendar will display the day, date, month, year, leap year and century correctly until year 2499. The moon phase display is the most exact ever made, needing a one-day adjustment in 2115.

A "grand complication" is a watch that contains at least three "complications", coming from each of the groups listed below.

Group 1: Complications using visual indications
a. Simple chronograph
b. Counter chronograph
c. Split-second flyback chronograph
d. Independent second hand chronograph
e. Jumping second hand chronograph

Group 2: Complications using visual astronomical indications
f. Simple calendar
g. Perpetual calendar
h. Moon phases
i. Time equation

Group 3: Complications using acoustical indications
j. Alarm
k. Quarter repeater
l. Half-quarter repeater
m. Five-minute repeater
n. Minute repeater
o. Passing strike

Reference Source: James W. Clee, Bruges, Belgium
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