Van Cleef & Arpels

With a heavenly sent wedding between Estelle Arpels and Alfred Van Cleef in 1896, Van Cleef & Arpels began as most fairy tales' ends.

(Van Cleef & Arpels “Lady Arpels Féerie”, Pièce Unique. A very fine 18k white gold diamond-set (D-E-F) lady’s wristwatch with a purple guilloché dial. The delicate white gold and diamonds fairy indicates the time thanks to an hour and minute retrograde mechanical movement. Sold: 70,000 EUR)

Estelle was the daughter of a precious stone wholesaler and the sister of expert gemologists, while Alfred was the son of a diamond merchant from Amsterdam.

In 1906, Alfred Van Cleef and his brother-in-law, Charles, register the name «Van Cleef & Arpels», and the shop settles into 22 Place Vendôme Paris.

Van Cleef & Arpels' contemporary watch creations are the finest expression of a successful union of exceptional watch making and high fashion jewellery. Audaciously innovative and stylish, Van Cleef & Arpels watches feature classic forms enhanced with rare and original new features. By reinterpreting its own great classics, applying the jeweller’s art to watch cases and dials, and creating complications that surprise and delight, Van Cleef & Arpels confirms its talent as a master jeweller in the world of fine watches.