Ralph Lauren is saying goodbye to Dickson

Polo Ralph Lauren Corporation (NYSE: RL) announced they have come to the end of the partnership with their licensee, Dickson Concepts International Limited in the Southeast Asia markets.



At moment, Dickson is managing the brand in China, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, Taiwan and Thailand, and will continue to operate the business till the end of 2009.



The decision on the direct control is intending to leverage a world-class managerial, marketing and merchandising capabilities of the company to deliver significant revenue and profit growth over the long term.

Polo Ralph Lauren Corporation (NYSE: RL) is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. The company's brand names include Polo by Ralph Lauren, Ralph Lauren Purple Label, Ralph Lauren Collection, Black Label, Blue Label, Lauren by Ralph Lauren, RRL, RLX, Rugby, Ralph Lauren Childrenswear, American Living, Chaps and Club Monaco.

source: ralph lauren

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